


MITSUBISHI CONNECT ID
MITSUBISHI CONNECT ID
Design mobile and head unit app to share experience and information between user and their car in Indonesia
Design mobile and head unit app to share experience and information between user and their car in Indonesia
MARIO’S UI/UX PORTFOLIO




MITSUBISHI CONNECT ID
Design mobile and head unit app to share experience and information between user and their car in Indonesia
MARIO’S UI/UX PORTFOLIO





BRIEF SUMMARY


COMPETITIVE ANALYSIS
COMPETITIVE ANALYSIS
COMPETITIVE
ANALYSIS
I don’t want to rush things not knowing products which already in the market. Competitive analysis also helps me to avoid designing something unnecessary or unrelated to the need of user.
I don’t want to rush things not knowing products which already in the market. Competitive analysis also helps me to avoid designing something unnecessary or unrelated to the need of user.
Product Name
Product Name
Strengths
Strengths
Play Store Rating
Play Store Rating
Weaknesses
Weaknesses
App Store Rating
App Store Rating
Target Audience
Target Audience
Remote Service
Remote Service
Vehicle Status
Vehicle Status
Trip Statistic
Trip Statistic
Trip History
Trip History
Services & Store
Services & Store
4.0
4.0
Dated interface,
less focus on premium branding
Dated interface,
less focus on premium branding
Hyundai Blue Link
Hyundai Blue Link
Smart home integration, family-friendly safety features
Smart home integration, family-friendly safety features
3.4
3.4
Families, EV owners, value-conscious users
Families, EV owners, value-conscious users
3.6
3.6
Less modern interface, fewer advanced features
Less modern interface, fewer advanced features
4.8
4.8
High complexity,
premium costs for extra features
High complexity,
premium costs for extra features
Toyota Connect
Middle East
Toyota Connect
Middle East
Regional customization, strong safety features
Regional customization, strong safety features
2.4
2.4
Safety-conscious,
regional users
Safety-conscious,
regional users
My BMW
My BMW
Luxury focus, strong EV support, personalization
Luxury focus, strong EV support, personalization
4.7
4.7
Luxury car owners,
tech-savvy users
Luxury car owners,
tech-savvy users
I don’t want to rush things not knowing products which already in the market. Competitive analysis also helps me to avoid designing something unnecessary or unrelated to the need of user.
Crazy 8
As part of Ideation process, we conducted crazy 8 to sketch any design ideas, then vote it to be the chosen screens.
As part of Ideation process, we conducted crazy 8 to sketch any design ideas, then vote it to be the chosen screens.


As part of Ideation process, we conducted crazy 8 to sketch any design ideas, then vote it to be the chosen screens.
WORK FLOWS

Workflows help me understand the business flow of the products. It shows interaction between user and the product along with the process that happens while doing so.


INFORMATION ARCHITECTURE
INFORMATION
ARCHITECTURE
Information architecture brings understanding to the menu structure, which pages will be shown, and how many they are. It helps organizing, structuring, and labeling content in an effective way.
Information architecture bring understanding to the menu structure, which pages will be shown, and how many they are. It helps organizing, structuring, and labeling content in an effective way.
FINAL DESIGN
Designing head unit is a brand-new experience for me, surely gives lots of insights about its limitations and design guidelines.
We wanted to emphasize the safety first for users while using the head unit app
Since we didn't handle the back-end side of the app, this project gives me opportunities not only to work with other divisions, but also with another vendor.
Designing head unit is a brand-new experience for me, surely gives lots of insights about its limitations and design guidelines.
We wanted to emphasize the safety first for users while using the head unit app
Since we didn't handle the back-end side of the app, this project gives me opportunities not only to work with other divisions, but also with another vendor.
KEY TAKEWAYS

Want to discuss more?
marioagung777@gmail.com